Meet Susan

Susan Englehutt is the founder and creator of The Way Buyers Buy, a 90-day sales process program. A born simplifier and visual thinker, Susan is an expert sales and marketing consultant and trainer. Her speciality is in helping the leaders of technology and services companies. Susan has been a consultant to huge Fortune 50 companies like Verizon, IBM, Microsoft, and Dell and to small and medium companies too. 

She loves working with nimble and innovative companies who need quick solutions. So she has taken her big-company, big-price-tag experience and created a simple, powerful, and fun system. And it works. 

Susan writes and speaks about things related to sales process, with other things she loves like canoes, the Atlantic Ocean and woodworking thrown in. Her writing often takes you on a road trip with your buyer — maybe to Toronto, Boston, Percé Rock, QC. Might as well have a time of it while you are learning. And it forces you to take your hands off of the steering wheel. Sellers who try to be the driver often don’t make it to their destination.

Big statements. Kind of intriguing. Probably will change your business.